
What You'll Really Pay for a New Roof in the Northwoods

The cost of a new roof near me in Eagle River and the surrounding Northwoods typically ranges from $8,000 to $25,000 for most homes, depending on size, material choice, and roof complexity. Here's what drives that number:
- Roof size: A typical 2,000 sq ft home needs 20-25 roofing squares (each square = 100 sq ft)
- Material: GAF architectural shingles run $4.50-$7.00 per sq ft installed; metal roofing costs $9.00-$16.00 per sq ft
- Labor: Accounts for 40-60% of total cost, with Northwoods rates around $2.50-$5.00 per sq ft
- Tear-off and disposal: Adds $1.00-$2.50 per sq ft to remove old shingles
- Hidden costs: Deck repairs, ventilation upgrades, permits, and ice/water shield for valleys
Your roof is your home's first line of defense against heavy snow, ice dams, and the freeze-thaw cycles we see every winter up here. A quality replacement isn't just about shingles. It's about proper underlayment, flashing around chimneys and skylights, adequate ventilation to prevent ice buildup, and choosing materials that can handle what the Northwoods throws at them.
The right contractor makes a difference too. You want clear pricing, no surprise fees, and a crew that keeps your property clean. Low-ball estimates often mean missing details like proper ice and water shield, skipped deck inspections, or cheap materials that won't last through five harsh winters.
I'm Tyler Blair, and I've been part of installing thousands of roofs across the Northwoods, helping homeowners understand the real cost of a new roof near me and what goes into a job done right. At Eagle River Roofing, we believe in photo-backed findings, itemized quotes, and making sure you know exactly what you're paying for before we start.

Understanding the Average Cost of a New Roof Near Me
When you start searching for the cost of a new roof near me, the numbers can feel a bit overwhelming. In our neck of the woods, from Eagle River to Rhinelander and Minocqua, we talk about roof size in "squares." One roofing square is a 10-foot by 10-foot area, or 100 square feet.
Most medium-sized homes in the Northwoods are between 2,000 and 3,000 square feet. For a home of this size, you can expect the total replacement cost to land between $10,000 and $15,000 for standard shingles. If you have a smaller cabin or mobile home, that price might be closer to $6,000 to $10,000. For large lakeside estates over 3,000 square feet, costs often start at $15,000 and can go up significantly based on the materials you choose.
Our Northwoods climate is a major factor in these costs. We don't just slap shingles on a roof and call it a day. We have to account for heavy snow loads and the risk of ice dams. This means we use more ice and water shield than a roofer in a warmer climate might use. These extra layers of protection are vital for the long-term health of your home.
You can learn more about our specific Roofing services to see how we handle these local challenges. It is also helpful to check out general Roofing Material Prices to get a baseline for national averages, though local labor and specialized winter prep will always adjust those figures.

Material Choices for Northwoods Winters
The material you pick is the biggest choice you will make for your budget and your home's protection. In Wisconsin and Upper Michigan, we need materials that can handle sub-zero temperatures and feet of snow.
| Feature | GAF Architectural Shingles | Standing Seam Metal Roofing |
|---|---|---|
| Average Cost | $4.50 - $7.00 per sq. ft. | $10.00 - $16.00 per sq. ft. |
| Lifespan | 20 - 50 years | 40 - 70 years |
| Snow Shedding | Moderate | Excellent |
| Warranty | Strong (GAF Silver/Golden Pledge) | Lifetime options available |
| Maintenance | Low | Very Low |
Both options are great, but they serve different needs. Shingles are more affordable upfront, while metal is a "forever roof" that sheds snow quickly. For more details on these systems, you can visit the GAF Roofing Guide for Homeowners.
The Cost of a New Roof Near Me with GAF Shingles
At Eagle River Roofing, we only use GAF shingles for our residential asphalt projects. We recommend GAF because their Timberline HDZ shingles are specifically designed to handle high winds and have a layer that helps them seal tight. This is very important when a November gale blows through Woodruff or Arbor Vitae.
GAF architectural shingles look like wood shakes but offer much better fire resistance and durability. They typically cost between $4.50 and $7.00 per square foot installed. This price includes the shingles, the underlayment, and the labor. Choosing a GAF Master Elite contractor also means you get access to better warranties that cover both the materials and the workmanship. If you are looking for a New Roof Near Me, GAF shingles are usually the best balance of price and performance.
Metal Roofing and Standing Seam Options
If you want a roof that will likely outlast your time in the home, metal is the way to go. Standing seam metal roofing is a premium choice. It features hidden fasteners, which means there are no holes drilled through the face of the metal where leaks could start.
Metal roofs are excellent for the Northwoods because they are "cool roofs." They reflect sunlight in the summer to keep your home cooler and allow snow to slide off in the winter before it can turn into a heavy ice dam. While the upfront cost is about 1.5 to 2 times more than shingles, the long-term value is high. You won't be replacing it in 20 years. For homes in high-wind areas or spots with heavy tree cover, metal is a very smart investment.
Commercial Flat Membrane Systems
For our business owners in Tomahawk, Merrill, or Antigo, we offer Commercial Roofing solutions like EPDM rubber and TPO membrane systems. These are designed for flat or low-slope roofs where shingles just won't work.
Flat roofs cost about $4.00 to $6.00 per square foot installed. These systems are incredibly durable and are designed to handle standing water and the weight of heavy snow. We focus on proper drainage and seam sealing to ensure your inventory and equipment stay dry all year long.
Labor and Hidden Expenses
When you look at a quote for the cost of a new roof near me, labor usually makes up 40% to 60% of that total. Roofing is hard, dangerous work that requires specialized skills. In our area, labor rates typically range from $2.50 to $5.00 per square foot.
There are also several "hidden" costs that can pop up once the old roof is removed. We try to find these early, but sometimes they only appear during the tear-off.
- Tear-off and Disposal: Removing old shingles and hauling them away costs between $1,000 and $3,000 for most homes.
- Permits: Most towns like St. Germain or Three Lakes require a building permit. These can cost anywhere from $50 to $500.
- Deck Repairs: If we find rotted wood underneath your old shingles, we have to replace it. This usually costs $50 to $80 per sheet of plywood.
You can find more tips on what to look for in our Knowledge Center.
Why Roof Pitch Affects the Cost of a New Roof Near Me
The "pitch" or steepness of your roof changes the price quickly. A flat or low-slope roof is easy to walk on. A steep roof (anything with an 8:12 pitch or higher) requires scaffolding, safety harnesses, and specialized equipment.
Steep roofs add 20% to 40% to the labor cost. Why? Because the crew has to move slower to stay safe, and it takes more time to stage materials. Also, steep roofs often have more "waste" material because of the angles and cuts required. If your home has multiple gables or a complex design, expect to pay more than a neighbor with a simple "up and over" roof.
Hidden Damage and Structural Repairs
One of the most important parts of a roof replacement is the "deck" or the wood surface the shingles nail into. About 10% to 15% of the time, we find rot or water damage once the old roof is off.
We also pay close attention to chimney flashing and leak diagnostics. If your chimney flashing is old or rusted, we need to replace it to prevent leaks. This is a common area for Roof Repairs in older Northwoods cabins. Replacing a few sheets of sheathing or fixing a chimney leak during a full replacement is much cheaper than doing it as a standalone job later.
Upgrading Your Home with Gutters and Ventilation
A new roof is only half the battle. To keep your home safe, you need a complete system. This includes proper attic ventilation and a good gutter system.
Proper ventilation costs between $500 and $1,500 to install. It keeps your attic cool in the winter, which prevents the snow on your roof from melting and freezing at the eaves. This is the best way to prevent ice dams. Without good airflow, your new shingles could fail early, and your warranty might even be voided.
We also specialize in Gutters and gutter guards. Seamless gutters are custom-fit to your home right on-site. They don't have seams that leak, which is vital for keeping water away from your foundation. Adding gutter guards can also save you from climbing a ladder every fall to scoop out pine needles and leaves.
How to Get an Accurate Estimate
To get a real number for the cost of a new roof near me, you need a professional estimate. Online calculators are a good start, but they can't see the condition of your wood deck or the complexity of your chimney.
When we provide an estimate, we look at:
- Exact Measurements: We use satellite technology and on-site measurements to get the square footage right.
- Itemized Bids: We break down the costs for materials, labor, permits, and disposal so there are no surprises.
- Financing Options: We know a new roof is a big investment. Many homeowners use home equity loans or personal loans to spread the cost over several years.
- ROI (Return on Investment): A new roof typically has a 50% to 60% ROI. It can also increase your home's value by $15,000 to $30,000 when it comes time to sell.
If you want a quick idea of where to start, you can try our Instant Estimate tool.
Frequently Asked Questions about Roof Costs
What is the cheapest roofing material?
Asphalt shingles are the most affordable option. Specifically, 3-tab shingles are the cheapest, but we don't recommend them for the Northwoods. We use GAF architectural shingles because they offer much better protection for just a little more money. They are the best "bang for your buck" in our climate.
How long does a new roof last in the Northwoods?
A GAF architectural shingle roof typically lasts 20 to 30 years if it is ventilated properly. A metal roof can last 40 to 70 years. The keys to a long life are quality installation and keeping your gutters clean so water doesn't back up under the shingles.
Does homeowners insurance cover a new roof?
Insurance usually covers roof replacement if the damage is caused by a "sudden event" like a major hail storm or a fallen tree. It rarely covers regular wear and tear or age. If you have storm damage in Crandon, Florence, or Ironwood, we can work with your insurance company to provide the documentation they need for your claim.
Conclusion
Replacing your roof is a big project, but it is the best way to protect your biggest investment. Whether you are in Eagle River, Land O' Lakes, or Iron Mountain, understanding the cost of a new roof near me helps you plan and budget without the stress.
At Eagle River Roofing, we pride ourselves on being Northwoods professionals. We offer tidy job sites, clear communication, and durable installations that can stand up to our toughest winters. Don't settle for a low-bid contractor who might cut corners on the things you can't see.
Ready to protect your home? Get a professional roofing quote from our team today. We will give you an honest, itemized estimate so you can move forward with confidence.

